Part of The Deal?

From what we can gather already, part of having a child is having to "assemble" things. This can be a frustrating process (notice Craig's face.) I mean, who writes some of these directions?
Also, why do you have to have 43! twists tyes anchoring down one little toy to its carboard box? The warning signs all over everything really messes with the aesthetic (ONE underneath a product would be sufficient.) And my biggest complaint this week - why do I feel I am being held hostage by the product logo. I don't buy labels for myself and certainly don't want these names embroidered all over my baby's stroller and other stuff. I need a bigger seam ripper.